Every year, Singapore joins the global observance of the ‘International Day against Drug Abuse and Illicit Trafficking’ (also known as ‘World Drug Day’) on 26 June. 2014 marked the 19th year where Singapore commemorated ‘World Drug Day’ through the annual Anti-Drug Abuse Campaign.
Enthusiastic youths at the anti-drug exhibition.
Following the precedence of previous campaigns, NCADA and CNB collaborated with students from the Singapore Polytechnic’s School of Architecture and the Built Environment (ABE) in 2014 to conceptualise and organise a series of anti-drug activities to increase awareness of and support for the anti-drug cause.
A three-day commemorative event themed ‘Life Does Not Rewind. Say No to Drugs’ was held between 19 and 21 June 2014 at Bugis+ to commemorate ‘World Drug Day’. The event featured an anti-drug exhibition conceptualised by the Singapore Polytechnic students where members of public could experience a wide range of fun activities and games infused with anti-drug and dance elements. The exhibition allowed visitors to learn more about the different controlled drugs in Singapore and the harmful effects of those drugs. Visitors were also encouraged to take a stand against drug abuse by writing a short anti-drug message and displaying it on the pledge wall that was set up at the exhibition.
As part of the campaign activities, 100 youth volunteers hit the streets island-wide on 26 and 28 June 2014 to distribute commemorative stylus wristbands packaged with information on ‘World Drug Day’ to the public.
School leaders across primary and secondary schools in Singapore were also encouraged to read out an anti-drug message from NCADA Chairman on 11 July 2014. The message urged students to take a stand against drug abuse, and reminded them not to fall into the traps of drug abuse. With this message, NCADA hoped that it was able to co-opt the youths into supporting the “zero tolerance” stand against drug abuse and our vision for a drug-free Singapore.
Youths at the anti-drug exhibition reading and learning more about drug facts.
After a successful run of the Anti-Drug Abuse Campaign 2014, NCADA is looking forward to the next edition of the campaign in 2015 for the 20th year of commemoration of ‘World Drug Day’.